Ignore Discounts! Stop Wasting Money!

It is not secret that I get very irritated by marketing. Marketing people are no better than politicians. They use specific wording so that you hear what you want to hear. In the end they are all lies then end up with you spending money (whether it be taxes or buying a product/service).

My biggest pet peeve is when an advertisement says "Save $X dollars!". You are not "saving" anything. You are getting a discount on an already overpriced item. The simple fact is that you are being tricked into thinking it is a good deal. That may or may not be the case!

You only save money when you do not spend it. Buying at item for $5 that was "normally" $10 does not mean you saved $5. It means you spent $5. That "extra $5 saved" doesn't get automatically transferred to a savings account. You just got a lower price. Don't be fooled by advertising!

Rule 1: You only save money when you do not spend it and move it to some sort of savings vehicle like a savings account, CD, investment account, etc.

Rule 2: Discounts are good but shop around first. Just because you "save $5" or the item is 50% off does not mean you are getting a good deal. Do your homework before buying anything.

Rule 3: Ignore advertising. It's sole purpose is to make you spend more than you plan to. You are almost never getting a good deal. 50% off a price that is 4 times what it should be is still an awful deal. Knowledge is power. Self control is the only way to really save money!

Being on a tight budget really makes you look at the bottom line and not "what's on sale". If your budget is $50 it doesn't matter what the sales are. You are interested in the bottom line price. Bring a calculator and figure it out for yourself if you have too. Using Google to find out if the item is priced better elsewhere--"on sale" or not.

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